Acque di Italia

Acque Di Italia, a new Italian body care brand inspired by the ritual of Ancient Roman baths. Bringing together a celebration of tradition, elegance and wellbeing this line unlocks a new world that enchants the senses in a cloud of aroma.

Derived from the latin saying ‘Mens sana in corpore sano’ which translates to ‘A healthy mind in a healthy body’, Acque Di Italia nurtures both the body and mind through a range of products and fragrances.

Ancient Romans escaped to the tranquillity of thermal baths, discovering the power of selfcare, pampering and inner peace to create moments of calm. Acque Di Italia’s mission is to recreate the same feeling inspired by moments of serenity. The product range includes hand wash, body wash, body lotion, body cream and a scented body water.

The full range of products will be available in five different fragrances to reflect your changing mood:

  • VITALITAS – strength, awakening, vitality, energy
  • SERENITAS – relaxation, quietness, inner peace
  • VOLUPTAS – pleasure, lust, passion
  • GAUDIUM – joy, euphoria, celebration
  • INCENDIUM – delight, delicacy, indulgence

Water, movement and relaxation inspire the concept of Acque Di Italia and are embodied in the brands logo and colour palette. Our logo features a sea horse to represent the exploration of the unknow, a symbol typically used in in Greek mythology and on the ceramics of roman baths. The bottles, deep blue in colour, are reminiscent of the oceans depth that you become lost in when using the products.

Acque Di Italia’s products are all made in Italy, with recycled packaging and clean formulas that have a high percentage of natural ingredients. All products have been dermatologically tested to ensure they are gentle on the skin.

Personal Care


Italy, Milan